Following information relates to Special Promotions that are run in Rockdale City.

Media Release: Rockdale businesses to benefit from environmental audit

Twenty small businesses in Rockdale Town Centre are set to enjoy the benefits of Council's new $19,740 environmental education program.

Rockdale City Council recently received funding from the NSW Government to set up environmental sustainability education projects in the local community. The selected businesses will receive an energy audit and retrofit.

Rockdale Mayor, Cr John Flowers said this was great news for Rockdale businesses.

"This programme is giving our community a better chance for a sustainable future. The audit will focus on waste management, energy and water conservation and will help businesses save money as they become more efficient in their use of resources," he said.

"The aim is to spread a relevant message to our local community about sustainable living. Education is a vital part of protecting our environment - without it we can't expect people to make the changes we need to address serious threats and problems still facing our environment."

"Those businesses who willingly participate should be commended for striving to achieve a more environmentally friendly town centre."

Participating Rockdale businesses will receive the assessment and some of the retrofit for free. As part of the program the businesses will need to implement at least one of the recommendations and monitor any changes to their energy and water bills. The businesses will also need to report these findings to the Council, which will help quantify any reduction in energy and water use.

The project is part of the NSW Government's "Our Environment - It's a Living Thing" education program. NSW Minister for the Environment, Bob Debus said the project was one of the ideas considered strong enough to merit State funding.

"It will be a valuable contribution to the quality of life in the local community," he said.

For those businesses interested in participating, or for more information on the program call Maria Tsounias on 9562 1662.

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Article: Shop Front Theatre For Young People

Rockdale Town Centre has been fortunate enough to be chosen by the Shopfront Theatre for Young People as the site for their long awaited street production of "Wadya Call Me".

The Shopfront Theatre for Young People is a not for profit organisation that has been providing innovative and contemporary performances since 1976. They a national reputation for being the premiere 'young people' production company in Australia. Rockdale City Council has enjoyed a strong supportive relationship with the theatre for many years and continues to support them with this performance.

Shopfront will be conducting a street performance in King Lane for three consecutive nights on Thursday 28, Friday 29 and Saturday 30 October. Attached is an info pack regarding the company and the performance.

The Shopfront Theatre performed in the streets of Hurstville Town Centre during the first week of August this year (see info pack for photos). This performance attracted people to the town centre and to the surrounding businesses.

This is a fantastic opportunity to promote Rockdale Town Centre and our local businesses. This production will encourage our local residents to visit the Centre and enjoy an interactive theatre performed, devised by the young people of our local community.

This performance will involve a temporary street closure of King Lane, between King Street and Croft Lane. All businesses are advised to arrange their deliveries around the street closure time. All times and details can be found in the info pack.

Are you interested in hearing more about how you can be involved in this unique opportunity? If you are interested in further discussing the production, please fill out the Information Pack and fax back to Maria Tsounias, Rockdale City Council, Fax 9526 1777

>> Shop Front Theatre For Young People Website

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Article: Rockdale Town Centre has its own brand

Last year Rockdale City Council and the Rockdale Chamber of Commerce launched a branding initiative for Rockdale Town Centre. Since its release the Rockdale Town Centre brand has been used in all promotions.

Choosing a brand for a produce or service is important from a promotional perceptive, as brands communicate and attract meanings. By creating this brand, the local community can now be distinguished from other shopping and business centres.

Shop keepers have all been invited to participate in the branding of Rockdale Town Centre by placing brand stickers on their shop fronts windows. Flags have also been on display throughout the Centre. By having the brand heavy displayed through the Centre, we are encouraging customers to recognise the symbol and in turn recognise the attributes of our Centre. In other words, allowing our customer to understand that we are not just a group of individual businesses, rather a Town Centre that can satisfy all their needs.

This brand will continue to be used in future promotions. If you have not received promotional material for your store, including the brand stickers and the Rockdale Town Centre Business Directory, please contact Maria Tsounias at Rockdale City Council.

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A list of previous Special Promotions run in Rockdale City.

Retail in Rockdale Seminar - Local shopkeepers were invited to a free information session hosted by Rockdale City Council. Topics included, Business Crime, presented by local Police and Fair Trading, presented by the Australian Competition and Consumer Commission. Attendees enjoyed learning about strategies that could help there business and networking with fellow shopkeepers.

Small Business Month Celebrations - September saw Rockdale City Council and the Rockdale Chamber of Commerce celebrating the achievements of our local small businesses. Ten businesses were congratulated for their efforts and commitment to Rockdale Town Centre.

Rockdale Town Centre Business Directory - You'll be surprised. The first of it's kind, the Rockdale Town Centre Business Directory was distributed to over ten thousand local properties, highlighting businesses and showcasing images from around the Centre. Local customers were invited to 'discover' Rockdale Town Centre and be 'surprised' by our range and offerings.

Christmas in Rockdale Town Centre 2003 - The busiest retail period of the year, Christmas, was celebrated with a real bang last year in Rockdale Town Centre. Each store was decorated with matching Christmas decorations; advertising opportunities were also made available for select traders and then came Santa and his helpers! With daily visits, Santa handed out balloons, lollies, and fliers and even offered free Santa Photos!!!! (Thanks Rainbow Camera House)